In football racism still sometimes comes from the crowd. How to tackle it is important.
Barcelona's Dani Alves, a Brazilian football player, responded swiftly and efficiently when banana was thrown onto the edge of the pitch close to him. He picked it up nonchalantly and began to eat it.
His reaction had the desired effect and banana eating in support of him, and against racism, has gone viral.
When so-called football fans throw bananas at players their message is simple racism. It may be designed to unnerve the player, mess with his head and so ensure the team loses. Frenchman Eric Cantona suffered racist abuse from the crowd during his time playing for Manchester United, and he is white-skinned.
Whatever the reason for racism though it has no palce in football.
As a report on the Barcelona website says "In the last few hours, this particular fruit has become a global symbol of the condemnation of racism. After Alves reaction, social networks were flooded with messages of support for the Brazilian, the most used hashtags being #somostodosmacacos, #weareallmonkeys o #totssommonos.
It began with a footballer and his son being photographed eating a banana symbolically but soon caught on.
It beautifully make a mockery of the banana throwing fans, a small element of supporters, and takes the sting out of their actions. They could of course choose to take their banana throwing antics to the next stage but that would be foolish. They already appear idiots why confirm that assumption.
Kudos to quick thinking Alves and the same to those supporting "Football says NO to racism".